Campaign Fun(ds)

The Crowd Finally Gets It: They Can Group Up And Manipulate AdSense

I love this:

Since the beginnings of AdSense, I wondered how much time will have to pass until people start abusing the system en masse; be it for fun, or profit. Today at Reddit we have proof of such behavior. Redditers are calling everyone to click on Rudy Giuliani’s paid ads simply because they cost him money. Think about it: a mass of people which is Reddit or Digg can actually create quite an AdWords bill for poor Rudy if they all start clicking like madmen; at the very least, Google will have problems evaluating the campaign and determining the “false” from the “real” clicks.

Strictly speaking he could put a daily limit on his adwords but I expect it will be fairly hefty in any case.